Honest answers.

Etalage costs €39 per month, Toonbank €89 and Winkel €179. All excl. VAT. Etalage: no activation (€0). Toonbank: a one-off activation fee of €100. Winkel: a one-off activation fee of €150. Your example costs nothing.

Requesting or viewing an example commits you to nothing. You sign nothing and you pay nothing. Do you take a subscription? It runs for at least 12 months. After that you can cancel any month.

After at least 12 months you can cancel any month, with one month’s notice. If you paid two years in advance, you can cancel after 24 months. Send an e-mail to info@primazaak.nl. The website then goes offline. The domain name stays yours.

Etalage (€39 per month) is enough for most businesses: a good website, easy to find and read for Google. Toonbank (€89) is for when customers make a reservation, book an appointment or order in advance with you. Winkel (€179) is for selling online. Not sure? Start with Etalage. You can always move up, without an activation fee.

Toonbank: a one-off activation fee of €100. Winkel: a one-off activation fee of €150. You pay it in advance. With it, we start on reservations, ordering or your web shop. It is non-refundable. Etalage has no activation fee. Do you switch from Etalage later? Then you pay no activation either.

Yes, in two ways. Taking it over is possible after the fixed term (12 or 24 months), for about €195 (Etalage), €295 (Toonbank) or €495 (Winkel). Buying it straight away, without a subscription, is possible for Etalage from €399; Toonbank and Winkel on request. What happens with hosting and the domain name after that is stated in advance in your quote. All excl. VAT.

Because AI does most of the work: the letter, the texts, the building and the first answers. A web agency charges hours for that. With us, you don’t pay for those hours. A person checks every website before it goes online.

No. Prima Zaak works only for businesses. The prices are excluding VAT. The VAT is shown separately on the invoice. Do you pay VAT yourself? Then you can usually deduct it again.

A website for your business that we have already made. You view it on its own link. Do you like it? Then we put it online. Don’t you like it? Then you have paid nothing.

Yes, and it is free. Soon you can do that here on the website. Want it now? Send us a WhatsApp (opens in a new tab), call or e-mail us, with the name and town of your business. We make the example and e-mail you the link. See Request an example.

30 days. After that we take it down, if you don’t respond. It is on a link with a code that is hard to guess, and it is not in Google.

You do. The domain name is the name of your business followed by .nl. We only register it once you say yes, and then in your name. Do you stop? Then you keep it. The cost is included in the monthly amount.

Etalage has 2 changes per month, Toonbank 5 and Winkel 10. Think of different opening hours, new prices, a text or a photo. Just tell us by WhatsApp, e-mail or phone. Something urgent is done within 24 hours, a normal change within 2 working days. Something bigger, such as a new page? Then you get a price first.

You don’t have to. You send a short message and we make the change. Would you still like to change things yourself? Tell us, and we will look together at what works best.

For the example, we use what can be found publicly about your business, plus our own drawings. Do you take the website? Then we prefer to use your own photos and words. Feel free to e-mail them.

Yes. Prima Zaak works with AI: the AI makes the website. Then a person checks it and improves what is needed. Finally, we proofread the texts for spelling and tone. Only then does it go online. Also read Can AI make a good website?

What Google or an AI assistant answers depends on the question. We don’t decide that. What we do: put your details online so that search engines and AI assistants can find and read them. If someone asks a question that fits your business, your business can appear in the answer.

With Toonbank and Winkel, we also keep your Google Business Profile and your details up to date. Nobody can promise a place at the top. Read How do customers find you?

Whether you e-mail, send a WhatsApp or call, our AI assistant answers first. It always says that it is an AI, and a person keeps an eye on it. Would you like to speak to a person? Just say, by e-mail, WhatsApp or phone. Then a person takes over or calls you back. Agreements on price and the contract are always made with a person. Also read Talking to an AI assistant.

In Dutch or English. Our AI assistant answers in Dutch or English. Would you like to speak to a person? That conversation is in English. Your website, the terms and the invoice are always in Dutch.

We use only what is needed. For the example, we use public details of your business. The example is on its own link with a code, for example voorbeeld.primazaak.nl/k7f3q9x2ab/prima-zaak-bakkerij/. It is not in Google. This website uses no cookies and does not track you. Read the privacy statement (in Dutch).

Send a short message to info@primazaak.nl. We take your example down straight away and won’t contact you again.

Prima Zaak is a Dutch company: one person and a team of AI assistants. AI does the work. A person checks every website before it goes online. Read more about us.